Attention-Grabbing CTA’s Part 2: Creating Interactive Landing Page Elements
In Part 1 of Creating Attention-Grabbing CTA’s you learned how to create animated GIFs in Adobe Photoshop. For Part 2, I wanted to show you how you can make interactive images using JavaScript and Dreamweaver. The first element in this video uses an expansion JavaScript which I grabbed a while back from Dynamicdrive.com which has…
Meet Up With Us At ASE 2012!
Hey everyone! Tom here. Since Aziz has started spearheading most of the posts here recently, I thought I’d sneak one in to drop you guys a note. I have been immersed in the development of Ppro, our soon-to-be-released game-changing POF platform. I know that I am WAY late in my prediction to many of you…
Attention-Grabbing CTA’s Part 1: Animated GIFs With Photoshop
It’s a fact: when a person is more engaged in an advertisement or activity, the likelihood of that person taking action (buying something, calling a number, submitting an e-mail, etc…) increases. You can engage the user by posing a question (asking questions solicit an internal response, thus engaging the reader) presenting a miniature interactive game…
How to Split Test Traffic Networks
Everyone should know that when testing an offer that you should always split test and optimize. Rarely, however, does anyone mention how imperative it is to split-test between different offers, and going even further to split test different traffic networks. I think that split-testing traffic networks isn’t widely discussed because it regards a theory that’s…
How to Split Test Landing Pages vs. Direct Linking
Recently, a lot of our subscribers asked us how to properly split test different landing pages to fully optimize their campaigns. It seems that while a lot of people are aware of the Rotation Script provided by the great people at Prosper, many individuals don’t know how to set it up or use it. There…