We have just launched a long-awaited add-on module to our ever-improving tracking product, THRIVE, that will hopefully be a game-changer and one that is able to dramatically improve some of the media buying operations using our software. The Multi-User Access Add-on Module This powerful add-on will allow you to create specific roles for your employees…
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In performance marketing, particularly for direct response campaigns, experienced media buyers understand the importance of keeping latency low as visitors today have such short attention spans. Most likely, when you send traffic through a campaign on your tracking software, your traffic will come from a number of geo-regions, which is why latency must be low…
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We’ve just added several very useful features to Thrive. Check it out! Day-Parting Redirection Rules Yes, you can finally create redirection rules by time of day! This will allow you to day-part your rotations so you can activate a different funnel for your campaigns based on time of day. To check this out, create a…
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I know it’s been a long time coming, but we’ve finally released on Thrive the ability to track and create redirection rules for cities, regions/states, and connection types worldwide. However, due to the sheer size of the databases and the need to keep them constantly up to date, this is only currently available to our…
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Every post that I’ve written about my experiences at Affiliate Summit East (ASE) has been about how each one was better than the last, and this one was no different. It may very well have to do with the trajectory of my company, having grown year over year, and particularly this past year, we’ve been…
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