How to Track Multi-Step Up-Sell Funnels: Offer Attributions
Last week, we did a tutorial on Method 1 of tracking up-sells: tracking One-Click Up-sells. Today, we will introduce a more complicated, but perhaps more powerful, way of tracking up-sells that allows you to attribute up-sell conversions to different offers. So, you can have an offer for the primary conversion, and separate offers for each…
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