The 0ms Tracker “Redirect” is Here – Introducing the Landing Page Tracking Pixel

Posted By Aziz Kamara on Mar 29 2016

In performance marketing, particularly for direct response campaigns, experienced media buyers understand the importance of keeping latency low as visitors today have such short attention spans. Most likely, when you send traffic through a campaign on your tracking software, your traffic will come from a number of geo-regions, which is why latency must be low…

How to Piggy-Back Unlimited 3rd-Party Pixels from ONE Master Pixel

Posted By Aziz Kamara on Nov 1 2014

What is a Pixel? If you’re a performance marketer, you’re probably very familiar with “pixels”. Traditionally, a pixel refers literally to a pixel (whether an image, iframe, or javascript) that loads on a webpage. It was so that when a lead was generated, the pixel would load on the confirmation page. The loading of the…