Conquer Long Copy Landing Pages with Sticky CTAs and Scrollers
One of the greatest hurdles a lot of performance marketers face with long copy is determining where to position their Call-to-Action (CTA). Should you place it after your headline, by the testimonials, under your value proposition? Luckily, with some coding, we don’t have to worry about choosing one spot. We can create a CTA that…
Boost Conversion Rates With Popovers and Carousels (Part 2)
In Part 1 of this tutorial series, we illustrated how you can create popovers to make the content in your landing pages more engaging. For part 2, we’re going to go over Bootstrap’s Carousel plugin. With the carousel plugin, you’ll be able to create a list of images, items, or elements in an easy-to-view carousel….
1 Simple Way to Create Custom Players for High-Converting Promotional Videos
Finally there’s a way to quickly and easily place custom video players into your web pages. But first, lets quickly discuss some of the more conventional methods. Youtube, Vimeo, etc… Many individuals typically upload a video on YouTube and then place that YouTube video on their page. However, when using an external video site like YouTube or…
Using Easel to Create Landing Pages With Ease!
In a previous post, we introduced and described two in-browser web-design apps called Easel and Jetstrap; which are not only free to use, but also integrate Bootstrap by Twitter. Since the creation of Bootstrap, creating quality landing pages has become much easier. While we merely skimmed the utility behind these two apps in that post,…
Lightning-Fast Landing Pages Part 2: Photoshop Slicing
In last week’s video, I demonstrated how easy it was to take one large image and create a FAST, EASY, and EFFECTIVE landing page using Dreamweaver’s “hotspot” tool and little else. This week, I wanted to show you how to do something very similar. However, instead of using hotspots to select which areas of your…