consistency and commitment

6 Proven Weapons of Influence That Will Get You Conversions – Consistency-&-Commitment

Posted By ThriveTracker on Aug 26 2013

In the first part of this series, we discussed Caldini’s 1st weapon of influence–reciprocity. In this post, we’re going to discuss one other weapon comprised of accompanying techinques: commitment-and-consistency. These weapon is the result of our natural desire to appear reliable and preserve our self-image. Consistency-and-Commitment A great way to establish trust is to be…