Thrive tracks the performance of custom variables such as keywords, geo-targets, site IDs, publishers, demographics, and much more from your traffic sources, but when you do something with those custom variables on those traffic source, such as blacklisting a particular underperforming keyword or increasing the bid of a well-performing geo target, there isn’t anything you…
Every traffic source has some % of bot traffic, whether intentional or unintentional. Not only can you not monetize bot traffic, some bots are malicious, whether to scrape your content (e.g. spy tools) or to inflate the number of real visitors, and having these clicks co-mingled with your legitimate traffic stats could mislead your decision…