In one of our previous posts, we shared some data we gathered while running POF’s new 960×110 wide banner. So this week, we figured we would keep the banner theme going and introduce a great way to create a bulk of animated banners using batch processing in Adobe Photoshop. Using similar techniques in a tutorial…
Ever since we began creating video tutorials on how to create a landing page, we seemed to always get one similar question: How to make a landing page that’s versatile, yet mimics the offer page. I dismissed this question quickly because I figured that it was a hasty question and that with a quick Google…
Gathering the proper tools to create a successful campaign can seem a little expensive to the novice marketer. Take into consideration the cost of Photoshop, Dreamweaver, advertising/design/html books, forum subscription, plus tracking. Combine that with the minimum you should reserve for testing ($1,000) and you could be spending over $1,800 before you’re even into your…
It’s a fact: when a person is more engaged in an advertisement or activity, the likelihood of that person taking action (buying something, calling a number, submitting an e-mail, etc…) increases. You can engage the user by posing a question (asking questions solicit an internal response, thus engaging the reader) presenting a miniature interactive game…